SHOP THE SCARVES HERE
0 Shourouk
02:27
Here at Yaelle HQ, we are all lusting after the SS12 collection from Parisienne designer Shourouk Rhaiem. The brand is a perfected twist of modern brightness and classic vintage opulence. The motto behind her brand is 'luxury and decadence', which makes it fit perfectly with what we are about at Yaelle.
Also, how much does the jewellery remind you of our Vintage Jewellery Scarf?! What an ultimate match for that ideal accessorised look.
SHOP THE SHOUROUK COLLECTION HERE
SHOP THE VINTAGE JEWELLERY SCARF HERE
1 Mother's Day Gift Inspiration
06:24
We have two beautiful new scarves on the website this week as part of the new 'French Collection'; 'The Paris Silk Scarf' and 'Vintage Jewellery silk scarf', perfect for a Mother's Day Gift.
The Paris scarf has hand drawn illustrations of the streets of Paris, including a patisserie, a shoe shop and a typical French style cafe. This scarf tells the tale of the romance of wondering down Paris backstreets exploring and discovering treasures on the way. This scarf comes in red or blue stripes complete with a cute mini Eiffel Tower charm.
Have fun with this scarf and the many ways to wear it... Dress up an outfit by tying two corners in a simple knot and resting it over your shoulders. Or for the true French look try wearing it neatly folded on your head like the image below!

The Paris scarf has hand drawn illustrations of the streets of Paris, including a patisserie, a shoe shop and a typical French style cafe. This scarf tells the tale of the romance of wondering down Paris backstreets exploring and discovering treasures on the way. This scarf comes in red or blue stripes complete with a cute mini Eiffel Tower charm.
Have fun with this scarf and the many ways to wear it... Dress up an outfit by tying two corners in a simple knot and resting it over your shoulders. Or for the true French look try wearing it neatly folded on your head like the image below!

The Vintage Jewellery silk scarf is adorned with hand illustrated vintage jewels, sparkling
with colourful hues reflected off diamonds, pearls and sapphires. A silk
scarf full of treasures waiting to be discovered and worn. Another great gift for Mother's Day this year! Try wearing this silk scarf as a shawl on your shoulders over an evening dress or tie it around your neck for a more casual look with the filigree hamsa hand charm on show!
0 The Brit Awards After Show Party
03:06
The Official Brits after show party was a life size funfair, which included full sized dodgems, a helter skelter, fortune tellers, and so much more! There was also a Hackney Carriage complete with lots of different props to wear on the back seat that took pictures of you every few seconds- very amusing!
It was an absolutely fantastic evening and made us here at Yaelle very proud to be a British brand!
WWW.YAELLE.CO.UK
0 Brit Awards Fun!
08:19
As Official Partners to The Brit Awards 2012 we were invited down on the evening to watch the show (which was incredible) and also to the after show party (just as incredible!)
All the nominees, winners and presenters received a YAELLE silk scarf along with other goodie bag treats such as a leather Coach tote bag, Agent Provocateur perfume and a French connection shopping spree.
Performances by Adele and Florence + The Machine were personal favourites and outfits worn by Jessie J and Rhianna we loved! Jessie J wore a beautiful bright red sheer gown by Indian designers Falguni & Shane Peacock. This is part of their SS campaign and the below image of the dress was shot in Los Angeles.
As ever Rihanna's performance of We Found Love complete with on stage paint fights was one to remember! Rihanna won Best International Artist which was well deserved.
Of course the Brits never finishes without some sort of drama! We all couldn't believe when James Corden had to ask Adele to stop her speech! We could see what was happening from our seats and felt sorry for poor James Corden who had to stop her! To the amusement of the crowd, Adele stuck her middle finger up at the 'suits' to a huge cheer from the audience. In consolation she did take home Brit Awards for Best British Album and Best British Female, well done Adele!
All the nominees, winners and presenters received a YAELLE silk scarf along with other goodie bag treats such as a leather Coach tote bag, Agent Provocateur perfume and a French connection shopping spree.
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| The Official Brit Awards 2012 Programme |
Performances by Adele and Florence + The Machine were personal favourites and outfits worn by Jessie J and Rhianna we loved! Jessie J wore a beautiful bright red sheer gown by Indian designers Falguni & Shane Peacock. This is part of their SS campaign and the below image of the dress was shot in Los Angeles.
As ever Rihanna's performance of We Found Love complete with on stage paint fights was one to remember! Rihanna won Best International Artist which was well deserved.
Of course the Brits never finishes without some sort of drama! We all couldn't believe when James Corden had to ask Adele to stop her speech! We could see what was happening from our seats and felt sorry for poor James Corden who had to stop her! To the amusement of the crowd, Adele stuck her middle finger up at the 'suits' to a huge cheer from the audience. In consolation she did take home Brit Awards for Best British Album and Best British Female, well done Adele!
0 The Style Traveller
16:29
The very lovely Bonnie Rakhit from ELLE Magazine has featured Hamsa Circle scarf on her must read blog 'The Style Traveller'-A fashion editor's guide to the worlds most stylish places.
The Style Traveller should be everybody's first point of call when planning a trip away! It is a fantastic place to find out all the hidden gems and best places to visit, shop, eat, sleep and drink. Places Bonnie has visited and written about include Athens, Bali, Paris and Singapore to name but a few!
Coming from a fashion editors point of view this blog gives you tips on the best things to wear when you're there and what to pack for your trip and of most importantly the best places to shop!... 'from urban shopping areas to beachside flea markets'
The blog has such a personal touch with some beautiful photographs and ideas to fill your travels from day to night.
The Hamsa Circle scarf looks fabulous in the beautiful surroundings in the Dubai section of the blog.
Make sure you take a look at the rest of the blog for more stunning images including jewelled slippers, sparkling bangles and multi coloured spices.
www.thestyletraveller.com
0 YAELLE Partners with Official Brit Awards 2012
13:36
YAELLE is proud and excited to be Partners to the Official 2012 BRIT AWARDS goodie bag!
All YAELLE scarves are designed and made here in the UK, from the print and stitch to the luxury packaging. The Brit Awards is a fantastic event to be a part of... celebrating the talent that Britain holds.
Nominees this year include the likes of Jessie J, Florence and the Machine, Adele, Pixie Lott and Rihanna.
We are thinking the colourful Hamsa Circle scarf would look gorgeous on Jessie J, Papillon Purple would look beautiful on Pixie Lott and Russian Doll White would look stunning on Adele.
We will be down there on the night watching performances from Rihanna, Coldplay and Adele to name a few... supporting British talent (and having a good time!)
You can follow YAELLE scarves and all the latest Brit Award goings on with Twitter @YAELLEltd and YAELLE Scarves Facebook Page.

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